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    You've Been Seeing These 40 Products Everywhere, Now's The Time To Buy (At Least) One Of Them

    There's a reason you can't stop seeing The Pink Stuff and the false lash effect mascara everywhere… they're basically magic and now's the chance to buy them.

    1. A bleach-free weekly shower spray that doesn't require scrubbing. 😩🙌🏼 Just spray it on and leave it while you go clean the rest of your house. When you wipe it away (8–12 hours later), you will be *shocked* by the results.

    Reviewer's dark tile shower covered in white build up
    same show without any build up

    Promising review: "Holy cow! The only thing I'm mad about is that I didn't know about it sooner! I have three teenage daughters. My shower sees body oils, creams, hair dye, etc DAILY. Scrubbing once a week wasn't enough. The girls didn't always remember to use the daily shower spray. This stuff WORKS! I can see the difference after two uses two days in a row. Could see a change on day one. I think one more use will have my tub looking like I scrubbed with bleach for an hour!" —Jon W.

    Get it from Amazon for $20.98+ (available in two sizes, two scents, and multi-packs).

    2. A stainless-steel tongue scraper designed to scrape away your bad breath, but reviewers have also found that it helped them experience flavors more intensely! Squeaky clean mouth AND more flavorful food? Sign me up!

    before of a reviewer with a thick white film on their tongue
    the same reviewer's tongue with the white film scraped off

    Promising review: "I hate brushing my tongue, I also hate having bad breath, decided to try a tongue scraper. I was skeptical about the claim that it doesn’t trigger the gag reflex but I gave it a try and it’s amazing. It doesn’t make me gag like brushing, it cleans my tongue way more effectively than brushing and the gunk doesn’t come back as fast. My breath smells better, things taste better and my mouth feels cleaner. I love this thing!" —Jo. K.

    Get two from Amazon for $9.95+ (available in various styles and multipacks).

    3. A pack of dishwasher cleaning tablets that clean the nasty you can see, but also the *nasty* you can't see. Just place one where you would put a normal dishwashing pod, and marvel at the results.

    A reviewer's dirty dishwasher with brown stains on the bottom
    The same reviewer's dishwasher, which is now stain-free after using the tablets

    Promising review: "This stuff is the real deal. We have had multiple service calls to the house for this dishwasher — no help at all. Cleaned the filter, tried running the water to heat it first… nothing worked. Dishes were still coming out dirty and smelly. We were prepared to give up and replace our dishwasher. As a last ditch effort, I ordered the Affresh pods, and used two of ‘em. Hallelujah!!! Finally, dishes are coming out clean again. These pods saved me THOUSANDS! So simple and easy to use, I could not be happier." —M

    Get a pack of six tablets from Amazon for $8.99 (also available as 12-pack).

    4. Paula's Choice liquid exfoliant, a non-abrasive leave-on exfoliant designed to unclog pores while also helping to minimize their appearance, loosen dead skin cells, and brighten and even out skin tone.

    reviewer showing acne on their cheek
    same reviewer showing how much the acne and redness have faded after using the exfoliant

    Promising review: "I have every skin issue you can think of. Rosacea, acne (hormonal, cystic, whiteheads, blackheads), dehydration, excessive oiliness, redness, all of it. I’ve spent probably thousands on a multitude of different products, trying to find one that would at least make a dent. I’ve had many procedures, many trips to the dermatologist. Nothing I’ve ever used, nothing I’ve ever done, has made such a profound difference in the appearance of my skin. Having rosacea, my face often felt hot, bumpy, and burned. While my complexion is naturally fair and pink, this has seriously covered all my bases in a gentle and effective way. I’ve been trying to turn my skin around for YEARS! This was the product that did it. If I could give it 100 stars, I would. It has seriously changed my life!" —hc

    Get it from Amazon for $13+ (available in two sizes).

    5. A ChomChom roller to remove all the pet hair that is still on your couch even after you've vacuumed. This little tool works on pretty much any surface — furniture, upholstery, blankets, clothes — and you don't have to worry about constantly ripping off *another* sticky sheet because one quick swipe typically fills it up (at least it does when I try to use them to clean my clothes...).

    Gif of reviewer using ChomChom to get rid of pet hair
    Reviewer holding open ChomChom with a ton of hair inside

    Promising review: "I opted to buy the ChomChom in the hopes of at last having something practical that will help us remove black cat hair from upholstered and carpeted areas of our home. I've used several things over the years, but nothing really worked 'as advertised.' The ChomChom made short, easy work of cat hair removal! No electricity, no big complicated two- or three-part device...just a well-designed, efficient roller that gathers up hair as one rolls it back and forth and deposits it in a closed compartment that's easy to clear out for dumping into the trash. Now, if someone could explain to me how one small cat can continually produce and shed so much hair, I'm all ears." —Marilee

    Get it from Amazon for $24.99.

    6. A beloved Folex carpet cleaner ready to tackle (and defeat) those unexpected, and seemingly permanent messes — grease, and oil, and blood, oh my! And unlike many other cleaners, it's water-based, odorless, nonflammable, and safe to use around children and pets!

    reviewer's cream-colored carpet with large dark brown chocolate milk stain
    reviewer's same carpet with the stain totally removed

    Promising reviews: "I purchased this cleaner since the reviews were so great. No regrets since it did exactly what it said. Coffee, dirt, and wine stains removed, just like that! It’s easy to use and oh-so-fast too!" —empowered

    "I just removed makeup from my favorite white shirt and my white pillow cases!!!!!!!!!!!! It doesn’t bleed the stain further down on cotton and removes on carpet just as well! They are both mind-blowing and easy to use! I love spending my money on products that do what they say they are going to do! No regrets. Stop wasting money and effort on everything else!" —JRreview

    Get it from Amazon for $6.65+ (available in two bottle sizes and three different pack sizes).

    7. A foaming garbage disposal cleaner that is SO easy to use. Just throw one down the drain, run some water and the disposal, and watch the blue foam come up, cleaning out all the gunk and grime from years of testing new recipes. 

    blue foaming cleanser pushing its way out of the sink drain
    Amazon

    Promising review: "We regularly run hot water + dish soap down the disposal but it still gets funky sometimes. These little packets of foaming blue goodness get rid of the funk without a huge perfume scent. There's a mild lemon scent while it's foaming but it goes away and leaves everything pretty scentless when it's done. You put the entire little paper packet in the disposal while trickling hot water, then turn the disposal on and let it work. Blue foam will come up the drain – or both drains in a dual – with a collection of nastiness. Run it until the sink's clear, then rinse down any residue before turning the disposal off. Works like a charm. Definitely worth the price, you get several bags in one package, good for like a month of use." —Spookyevilone

    Get a four-pack from Amazon for $3.78+ (available in two quantities).

    8. A bottle of Elizavecca Hair Treatment infused with collagen and protein to help restore your hair. Reviewers are even saying it's comparable to Olaplex (& less than 1/3 of the price)! 

    A BuzzFeed Shopping editor's before-and-after of her hair looking damaged and frizzy compared to it looking more smooth and healthy
    the tube of hair treatment
    Bek O'Connell / BuzzFeed

    See it in action on TikTok here

    This is designed to work on all hair types, with reviewers with 2b to 4c curls mentioning it worked for them! Just apply it to your wet hair after shampooing, wait five minutes, rinse it out, and voila!

    Promising reviews: "TikTok made me buy this the first time. I liked it enough to buy it again. It leaves my hair super hydrated and soft. If you have issues with oily hair, maybe not for you. But those with dry or curly hair needing moisture — yes yes yes! Keep the box for directions because you can’t read the ones on the bottle if you don’t understand the language." —Kandyce D.

    "Saw it on a TikTok video. Thought I would try it out. I have long hair and it gets tangly and dry. I could not believe how well this product works. Hidden gem. Definitely try this one." —Kitty kat

    Get it from Amazon for $7.29.

    And read our full review of Elizavecca's Hair Protein Treatment.

    9. An AirFly wireless transmitter because finally someone understands that pretty much nobody has wired headphones anymore and the ones they hand out on the airplane just aren't cutting it. Now you can connect whatever headphones you have via Bluetooth and start your movie marathon — no, we won't judge that you're on your third movie of the flight, what else are you supposed to do?!

    I always get annoyed about the concept of wearing wired headphones that are stuck in my ears for a long flight. I knew the only way I was going to be even reasonably comfortable on my 8-hour journey was if I was wearing my over-the-ear headphones, but of course the problem with that is that they use Bluetooth. Thankfully, I've been writing about this product for awhile so I figured this would be the perfect opportunity to give it a try. It is honestly the perfect answer to being able to use your own Bluetooth headphones. I would absolutely recommend these to anyone going on a long flight!!

    Promising review: "You don't know it yet but you need this. A friend recommended this and I decided to try it. It works well in flight. Huge improvement in comfort and sound quality over the airlines headphones. Also used for various tours when traveling. Again far more comfortable than the typical tour listening equipment." —PJ14

    Get it from Amazon for $34.99+ (available in three variations and two colors).

    10. A set of three power scrubber brushes to attach to your drill so you can stop spending hours using your old toothbrush to scrub the grime away. It's time to work smarter, not harder, folks!

    reviewer's white tub with dark brown stains in the corners and on the floor
    The same tub with all the stains removed

    The company that created this brush is a small business founded in 2007 by a former electrician who suffers from carpal tunnel syndrome and needed a way to clean without causing himself harm.

    These brushes fit with any drill, but if you don't have one, you can grab one here.

    Promising review: "Of all things to clean in the house, the bathroom has to be my least favorite!! I would scrub and scrub and scrub to try and remove calcium deposit stains and soap buildup. It was like my workout for the day! Well after using my new Power Scrubber Drill Brush Attachment, OH MY GOSH!! I am obsessed!! I had so much fun using it. I seriously did not wanna stop cleaning. I did not work up a sweat this time and it was amazing to see the calcium deposit stain wash away along with the soap buildup. Seriously though, the different attachments came in very handy depending on where I was operating the drill. The angled corners of the tile walls were cleaned perfectly with the circular brush. Also, the circular brush was awesome for the drain too. The big scrub brush was spectacular on the bathtub itself while the little scrub brush worked well with the grout lines in the tile. The attachments were easy to put on and take off the drill. They were also easy to clean, dry and put away for the next time. The price was WELL worth the product. There truly is no reason not to make this purchase to make cleaning fun again!!" —Soul-ga Girl Michelle

    Get it from Amazon for $15.29+ (available in soft, medium, stiff, and ultra stiff bristles and in six colors).

    11. First Aid Beauty's KP Bump Eraser Body Scrub Exfoliant, because even though I promise no one other than you actually notices those little bumps on your arms, you want them gone and all power to ya!! Reviewers with skin conditions like keratosis pilaris swear by this product!

    Before and after of a reviewer with bumps on their arm and without
    A model rubbing the cream into their arm

    Check out a TikTok of the KP bump eraser in action. 

    Read more about how to treat keratosis pilaris at home at the American Academy of Dermatology.

    Promising review: "I've recently had a problem with these weird, itchy, acne-like bumps all over my chest and shoulders. I’ve tried tons of washes, creams, treatments, etc. but nothing seemed to be working and then I saw a review of this scrub on TikTok and decided to try it. I shower every morning and take about a fingertip full of the scrub and gently rub it over my chest and shoulders then wash it off, and after a couple of weeks my skin was already getting so much better; and I have super sensitive skin too so I’m impressed it didn’t get irritated. Overall would definitely recommend!" —Olivia Parker

    Get it from Amazon for $24+ (available in four sizes and in a pack of two). 

    12. A slim organizer tray for your cutlery with a unique design to create extra space, even in those small drawers you never know what to do with.

    slim silver organizer in drawer with cutlery slid into it
    Amazon

    Promising review: "TikTok has done it again and made me spend money on unnecessary things. However, it was definitely worth it! I love the durability and space it saved me. Compared to larger and bulkier flatware organizers. Hands down, good purchase!" —Sierra

    Get it from Amazon for $11.98+ (available in three sizes, three versions, and three colors).

    13. An E.l.f putty primer so you can feel confident that the makeup you just spent a lot of time on will actually stay in place all day. Plus this primer is designed to help reduce the appearance of your pores so your skin will look extra ~smooth~ and hydrated.

    Reviewer selfie showing pore-free skin
    Reviewer holding container of primer with some used to show the consistency

    Promising reviews: "I read reviews about this primer and at the price, I was a little skeptical. I threw my more expensive primer away as soon as I got this! Very nice coverage, just remember a little bit goes a long way!" —Byron

    "I was skeptical but after trying this poreless putty my mind is forever changed! It shrunk my pores and made them seem like they were gone forever! Apply it and then apply foundation. It makes my skin feel great! No bad odor and doesn't make my skin oily! I will keep using this product!" —Christy

    Get it from Amazon for $9.

    14. A blackhead scrubbing octopus that can fit into all the weird crevices on your face to help exfoliate away anything that you can't reach with any of your other tools (or tbh fingernails). Plus, looking how stinking cute this is, why wouldn't you want to have this little guy be part of your beauty routine??

    Reviewer showing off octopus figure
    Reviewer holding product with the cap off so you can see it

    Promising review: "I've been using one of those little metal blackhead removers but I really hate using them because I feel like they break the capillaries causing more issues than just blackheads. Without reading the instructions, I used it last night, just rubbed a little bit on my nose, woke up and was completely impressed. Today I read the instructions, I washed my face, kept it wet, used warm water, and I use this product and I cannot find a single blackhead or clogged pore using my magnifying 50 times near which usually horrifies me by my face. I am super happy with this product, I didn't really think it was working as I was using it because I didn't feel any exfoliation, but after about two minutes, I started feeling that slight grainy feel and I continued rubbing it on my face for another minute, rinsed my face, and I am super impressed." —Jenna

    Get it from Amazon for $12.50.

    15. A six-outlet wall charger designed specifically so you can *actually* use all the plugs because you won't be blocking it with your other chargers. Plus, it comes with USB ports (for those cables where you just cannot seem to find the charging block) and doubles as a night-light!

    Reviewer turning the light on and off the charger with items plugged in
    reviewer's charger with several large plugs in it

    Promising review: "Better than any strip! Saw this on TikTok and it’s everything. Love the auto night-light feature. So versatile and compact. Worth every penny. Will be ordering more." —Kelly

    Get it from Amazon for $14.73.

    16. stain and odor eliminator to clean up those tough messes you've already used sooo many products on. Not only will this stuff get rid of the stain, but it will get rid of the smell…pet stains can be STANKY, iykyk. 

    Reviewer's knitted rug with large black/green stain on it labeled
    Reviewer's carpet with yellow stain / same carpet with no stain

    Rocco & Roxie Supply Co. is a family-owned small business named after the family's pets Rocco, a Labradoodle, and Roxie, a former shelter tabby cat. They make a variety of pet supplies, including cleaners, treats, grooming tools, accessories, and toys.

    Promising review: "I have an elderly dog who has occasional accidents and a cat with chronic bladder issues. Without this product, I’m pretty sure I would’ve burned down the house. On fresh accidents, it works with just one treatment. It removes the stains, and more importantly, it completely removes the odors. On older, setting stains, it completely removes stains and odors after several repeat treatments. I’ve tried so many products over the years. Hands-down, this is the best." —SR Kelly

    Get it from Amazon for $19.97+ (available in two sizes).

    17. A handy bite suction tool that removes the irritant from the bug bite to help reduce itching and swelling. If you don't find yourself needing this, consider yourself lucky and buy it for one of your friends who is just so sweet, all the bugs swarm to them.

    You can also use it to treat bites from bees, wasps, biting flies, no-see-ums, chiggers, and sea lice. Be sure to use light pressure so you don't leave a bruise.

    Promising review: "Everything that bites, bites me. This easy-to-use gadget works like a charm. The itching stops within a few minutes." —Margaret M. Newburn

    Get it from Amazon for $9.90+ (available in four colors and two- or three-packs).

    18. Eufy robot vacuum so no matter how busy you are, you can always come home to a clean house. There is honestly nothing better than a freshly vacuumed floor, especially if it required ~zero~ effort from you.

    Robot vacuum on reviewer's hardwood floor
    Reviewer holding the filter filled with dust and hair

    I ~hate~ vacuuming. It is very possibly my least favorite chore, so when it came time to make my wedding registry, this was one of the items I KNEW I needed to include. It makes my life soo much easier. We have two cats who shed (and tbh I suppose my hair is part of the problem as well) and it is such a hassle to try to keep up with vacuuming when the hair accumulates so quickly. Having this little gadget has been such a time saver. We usually just turn it on when we are leaving the house and it gets to work right away. I live in a three-story townhouse so we typically empty it between each floor since we have to carry it upstairs anyway (still desperately waiting for someone to invent a robot vacuum for stairs), so I can't attest to how much it can collect at once, but we've never had any issues with it handling each floor of our house. 

    Promising review: "This is a great tool for a lazy person like me. I've run it every day since I got it a week ago, and it's picking up all the dirt, dust and cat hair I have neglected for ages. I still have to empty the dust collector and clean the filters, but it's nothing compared to having to drag the vacuum cleaner around the house myself! Definitely worth its price!" —Lina L. Yeung

    Get it from Amazon for $139.78+ (available in black or white).

    19. A bottle of L’Oreal Paris Elvive 8 Second Wonder Water because why use anything else if you could achieve moisture, shine, and silkiness in EIGHT SECONDS?! I mean come on, that seems too good to be true, but the over 25,000 5-star ratings prove that this might just be real life magic.

    Reviewer holding of Wonder Water in hand
    Reviewer's defined red curls

    It's recommended to use this product on the ends of your hair (be careful to avoid your scalp) two to three times per week on wet hair after you shampoo. You should use one dose if you have fine to medium textured hair, two to three if you have thick to curly textured hair and add one extra dose if you have long hair. 

    Promising reviews: "Yes, I actually saw this product reviewed on TikTok and had to try it. It is amazing stuff, OMGOSH!!! I have already purchased my second bottle. I have a lot of hair, and it gets tangled easily this stuff made it soft and easy to brush after the first use. PLEASE be careful not to get it on your scalp it does start to feel warm almost like when you have had your hair color on too long, I just use it more towards the ends. Overall great stuff." —Jennifer Borchers

    "I don’t usually do reviews on products, but for this one I absolutely have to. I have 3c type hair and struggle with a lot a breakage, unmanageability, and moisture. When my mom mentioned this product to me I didn’t take her seriously because of the simple fact that we have two completely different hair textures. I never would've thought this brand would work on my hair. I have never in my 22 years felt my hair like this. I feel like I have a completely different head of hair. This product is so amazing and I will FOREVER be using this product in my hair regimen." —Theressa Hailey

    Get it from Amazon for $9.86.

    20. toothbrush holder and dispenser so you can keep all the toothbrushes and toothpaste in one place instead of having them scattered all over your counter. Eliminating the mess of rogue globs of toothpaste and lids not screwed on is just an additional perk.

    The white stand mounted to a reviewer's mirror with a space for two toothpastes and two toothbrushes
    close up showing a reviewer's toothbrush getting paste from the dispenser

    Promising review: "I love this item! I saw it originally on TikTok and thought it would be perfect for our bathroom! We have one bathroom upstairs and five people who use it. This cleared up so much counter space for us! There are ventilation holes where the cups go to help make sure they dry properly. The toothpaste dispenser has really been working to get every last drop out of the tube. Would definitely recommend for a family or kids bathroom. There is also a little storage compartment behind the toothpaste that is great for extra brushes, cotton swabs, or flossers." —Sariyah J

    Get it from Amazon for $16.77+ (available in three colors).

    21. A container of The Pink Stuff because this slightly abrasive paste is literally amazing and can clean all the dirt and grime off any surface that you couldn't get rid of with any other products (without extra elbow grease!!). 

    Reviewer's sink on the left covered in pink and blue hair dye, sink on the right clean
    Reviewer's open toilet seat with stain / same toilet seat clean

    Promising review: "Finally got around to trying this stuff. Lived up to the hype, really a 'miracle' paste as it is effective at cleaning many things. So far, I’ve used it to clean my stove, stainless kitchen sink, and shower (doors and all), and it worked. Also got rid of a deep stain on my kitchen counter that Clorox wipes couldn’t get out. Picked up so much dirt the microfiber towels I used got thrown away; I couldn’t see them being cleaned well enough to reuse. Seriously thinking about ditching all my other kitchen/bathroom cleaners and just using this because so far, it seems to do it all. And it’s not super expensive either. They’ve got another fan in me!" —sunsean

    Get it from Amazon for $5.97.

    22. An Apple AirTag so you can digitize anything to be able to find the location. Gone are the days of spending 20+ minutes scouring the house to find your keys or wallet (…or pet).

    AirTag on reviewer's key chain
    Reviewer's cat with air tag attached to its collar

    Promising reviews: "I bought this for my dog: he’s a runner! If he ever gets loose, he takes off and gives us a scare. Now I can track him down with ease using my own phone and seeing him on a map. It’s such a relief to have his location easily on my phone. The attachment to his collar is also for sale on Amazon, and attaches the tag to his collar easily and comfortably. He has no idea it’s there!" —Perrie

    "Love my two AirTags, one on my wallet and one on my keys.. Easily go to the 'find my' app on your iPhone and under 'things' track either item. They even make a sound so you can hear and it will guide you down to the half step of whatever you decide to use them for! Perfect!" —Josh & Sav

    Get it from Amazon for $27.99.

    23. teeth-whitening pen to help you achieve those pearly whites you've always wanted. Simply spend 30 seconds a day brushing these on your teeth and then go about the rest of your life instead of worrying about having those sticky strips sitting on your teeth or the bulky light in your mouth.

    Promising review: "I bought this on a whim when I saw someone review it on TikTok. After using it several times over the course of a week, I immediately noticed the difference in the color of my teeth. I'm a smoker and a heavy coffee drinker. I'm finding that this product will be a lifesaver in terms of what my smile looks like. I would definitely recommend!!" —Mully

    Get a two-pack from Amazon for $19.99.

    24. A set of cleaning cups for your Keurig if you're starting to notice a ~funky~ taste in all your beverages after having your Keurig for a long time and never cleaning it. Don't worry, you're not alone, I didn't know you were supposed to be doing anything special to clean them either.

    Simply insert one of these pods like you would a coffee pod and run it on the largest cup setting. Reviewers suggest running one-two additional cycles of just water after the initial one just to make sure all the gunk is fully removed.

    Promising review: "I had no idea that little needle would get so darn dirty! I was shocked at what came out of it when I threw one of these babies in. I admit I haven't been great about cleaning my machine out given how much use it gets, but it was still a surprise to see how black the water was, and the amount of sediment when the cycle was done. Coffee taste great! I will use this product regularly from now on." —Isabel

    Get them from Amazon for $9.95.

    25. A bottle of SoCozy Curl Spray Leave-In Conditioner that will finally detangle your kid's hair without damaging their luscious curls. We know it can be a battle just to have your kid let you brush their hair, so this will help you make the experience less miserable for them (and let's be honest, for you, too).

    It's designed to work on all hair types, and reviewers with 2a–4c curls love it!

    Promising reviews: "Amazing!! I had NO idea that my frizzy-haired little girl had beautiful curls. I went down an Instagram rabbit hole and saw a similar girl show how her frizz was curls. I ordered this!! My mind has been blown!! This has changed our lives. It smells so good! It is easy to use and air dry. Before my daughter woke up with terrible bed head that looked like this! Now it is gorgeous soft curls. We will definitely buy again and tell everyone about this product!!" —Amazon Customer

    "This product is lightweight and doesn't weigh your hair down. I am Black with 4c hair and it works great!" —takila addison

    Get it from Amazon for $9.29+ (also available as a two-pack). 

    26. Bottle-cleaning tablets so your emotional support water bottle you've been using every day for the past year (…without washing…) can be restored back to its freshly purchased state that is *actually* safe to drink out of.

    Promising review: "I admit I was skeptical that this would work on my deeply coffee stained, stainless steel coffee tumblers. Usually I have to boil hot water and use vinegar and dishwashing liquid in them and let them sit overnight to get them clean. So I was definitely skeptical how one small tablet with warm water for 20 minutes was going to get them sparkling. The truth of the matter is...it actually did a killer job! I popped one tablet in the bottom of each clean tumbler. Then, I added hot water that I had boiled on the stove (as an added benefit) and left them uncovered for 20 minutes. Halfway through I stirred the water with a bottle brush and then let it sit for the remaining time. Before rinsing them out, I used a bottle brush again and then rinsed. OMG! SPARKLING LIKE NEW!!! SIMPLE, FAST & EASY. I HIGHLY RECOMMEND!" —Bliss Om

    Get a pack of 12 tablets from Amazon for $8.

    27. A fabulous lip-plumping gloss set to create absolutely luscious lips for anyone who likes the look of lip fillers but not the price or commitment. 

    reviewer's lips before and after using lip plumper
    reviewer holding lip plumpers

    You'll get one lip plumper and one minty sleeping mask for your lips.

    Promising reviews: "I loved this stuff, it was magic. The evening moisturizer was fabulous. It is the first plumper that actually works for me. Will be buying more for gifts!!!!!" —Alexandra

    "I discovered this product from TikTok and I had to give it a try. I tried the day lip plumper and within a few seconds, there was a subtle tingling/burning that lasted for a few minutes but as it occurred, the plumping started to happen! It made a noticeable difference and made my lips look like I had filler! I'm obsessed!! —Amazon Customer

    Get it from Amazon for $12.99.

    28. A jetted tub cleaner because idk if you've heard, but those jets can get DISGUSTING...like, never-use-a-shared-tub disgusting. But unfortunately, that gunk doesn't stay only in the hotel tubs; it can build up in your tub at home. Clean out those jets, and stop being afraid of using your tub to its full potential. 

    Reviewer's tub filled with dirty brown water that's been cleaned out of the jets
    Same reviewer's tub with the water removed and a ring of dirt around the edge of the tub
    Same reviewer's tub that's now totally clean

    Promising review: "We bought a house with a jetted tub. I had anxiety about using the tub because I didn’t know what kind of germs and funk were in the jets. I ordered Oh Yuk before we even closed escrow. And when escrow did close, I got my keys and immediately used Oh Yuk in the tub. The junk that came out was soo gross! I ran it four times and nownthe tub jets are spotless. It was great being able to take a bath and not worry about someone else’s dirt and funk in my bath water. HIGHLY RECOMMEND!" —Niki D.

    Get it from Amazon for $17.84.

    29. A bottle of cuticle repair oil made with jojoba oil to deeply penetrate your dry cuticles and promote hydration and stronger nails. Gone are the days of worrying your nail will crack every time you hit it into something.

    Watch one TikToker apply it here!

    Promising review: "I am not kidding you, this is my first Amazon review ever. Just a few weeks ago my nails were brittle and peeling, I always have my nails done and they were pretty much destroyed… then I saw this on TikTok and decided to give it a try and I legitimately have never had healthier nails in my life! If you’re thinking about buying this… buy it!" —Jocelyn N.

    Get it from Amazon for $9.90+ (available in three sizes). 

    30. A grape cutter that will save you from having to chase all the random grapes that fly off the cutting board when you are just trying to cut them small enough for your kid to safely eat.

    A gif showing a reviewer's grape cutter in action
    A reviewer holding the grape cutter

    Check out a TikTok of a mom quickly quartering grapes.

    Promising reviews: "Yes. TikTok made me buy it. It’s awesome in my opinion. I use it for my fruit salads and my son's snacks. It’s helpful, and I think it saves a bit of time." —Amanda

    "We bought this little gadget with low expectations and fully anticipated using it two times before throwing it in our kitchen drawer where it would inevitably sit for a year before we threw it away. Boy were we wrong. It only took one use before we realized that what we thought would be another useless novelty, was actually a parent's HOLY GRAIL of food preparation. No joke, I literally used it the other day to cut THREE grapes for MYSELF, just for the enjoyment. If your little one enjoys eating grapes, do yourself the unimaginable pleasure of buying this...you wont regret it." —Michael

    Get it from Amazon for $11.99.

    31. A bottle of Maybelline's Instant Age Rewind concealer because let's be honest, you don't have the energy for a full face of foundation every single day. This concealer will help cover up big pimples, redness, or dark circles without weighing you down.

    BuzzFeed editor applying the concealer under eyes
    BuzzFeed editor showing the under-eye coverage
    Kayla Suazo / BuzzFeed

    Watch one TikToker apply it here

    BuzzFeed Shopping writer Emma Lord says: "TBH, at the start of the pandemic I started using this myself (although this is former BuzzFeeder Kayla Suazo's lovely human face above), and I am mad that I wasted time with other concealers for so long. I am a deeply impatient person who likes to look good and does not like to put in effort in any way, shape, or form, and Maybelline created this so that people like me could gracelessly slap it on in the morning and be like 'OKAY, REFLECTION, YOU GOT THIS' before being on their merry way. It never cakes, I look way more awake than I have any right to, and I never struggle to blend it the way I do with other concealers. 11/10 subscribe."

    Promising review: "Throughout high school I never knew how to do makeup. But then I heard this product was the absolute best on TikTok. And trust me, they were not lying. It has really good coverage and hides my 'raccoon eyes.' And the best part is that a little bit goes a long way. So if you’re starting out or want to try something new I definitely recommend you try this out." —Liela Lee

    Check out BuzzFeed's full Maybelline Instant Age Rewind Concealer review for more deets.

    Get it from Amazon for $8.80 (available in 15 shades).

    32. A set of Wad-Free pads so you don't have to run your dryer like three times just to have your sheets actually come out dry. (Can you tell this just happened to me last week?)

    model holding the wad free pads attached to a bed sheet
    Amazon

    Check out a TikTok of the Wad-Free attachment in action. 

    Wad-Free is a small business established in 2020 after the founder Cyndi Bray learned computer-aided design to create the pads.

    Promising review: "THIS ACTUALLY WORKS!!!! I saw a TikTok about these and decided to order. Sheets balling all up in the washer and dryer has been a pet peeve of mine for forever. I was super skeptical of these, but I tried it, and it works as advertised! It’s a little on the expensive side IMO, and that’s kinda holding me back from purchasing a second set, but they really do work." —StrangerThings

    Get a set of two from Amazon for $19.99+ (also available as a set of four).

    33. A beloved-by-the-internet detangling brush to get through any of those extra stubborn tangles *without* pulling out all your hair in the process.

    a reviewer holding the brush
    a reviewer showing their curly hair after using the brush

    Promising review: "I purchased this brush three weeks ago and have used it every day. I like the brush so much I ordered three more for my adult daughters. Not only is the brush gentle on my gray hair, but it also feels like I am giving myself a head massage. Also, I appreciate the wide hand base design. I have rheumatoid arthritis and it is not always easy to grip an ordinary hairbrush. Plus, the brush is easy to clean. It truly glides through my wet hair." —ANS

    Get it from Amazon for $9.99+ (available in nine colors and various two-packs).

    PS — if you're still not convinced, check out this full writeup explaining how amazing this brush is.

    34. A set of bedsheet fasteners so you can stop waking up in the middle of the night frustrated that the fitted sheet isn't staying ~fitted~ to the mattress...AGAIN.

    Promising review: "These are a lifesaver! Tired of waking up with your fitted sheet halfway down the bed?? Then these are definitely for you. I was skeptical at first because I couldn’t figure out how they would work but let me tell you they are amazing. We have Walmart sheets that are SO soft but they fling right up when you lay on them, and these completely stopped that from happening. This is day four of peaceful sleep." —Christopher

    Get the four piece set from Amazon for $8.99+ (available in two quantities and three colors).

    35. An exfoliating mitt that will finally ~effectively~ remove all the dead skin that has been building up on your body for...longer than we might like to admit. Is it gross? Maybe, but is it satisfying? Absolutely.

    Dead skin balled up on a reviewer's leg next to the exfoliating mitt covered in more dead skin
    A reviewer's feet in the tub showing all the dead skin they got off their body

    Promising review: "When I bought this I was hoping for the results in the reviews but I was also skeptical that it could exfoliate my skin that well. I have KP and I have tattoos so I thought this would be beneficial to both. HOLY **** did it work!!! I spent literally 25 minutes scrubbing layers upon layers of dead skin off my body and IT WAS STILL COMING OFF!! I only stopped because I was tired of scrubbing! I am blown away by the fact that my skin ~feels different~ If you're unsure, just buy it!!" —Andrea T.

    Get it from Amazon for $6.99+ (available in one- or two-pack).

    36. A tube of Essence's Lash Princess mascara because idk about you, but the thought of putting on fake lashes every day sounds like ~a lot~ of work, especially when products like this exist and can give you the same look with soo much less effort.

    Promising review: "I have used every mascara on the planet (not literally but I have tried dozens) from the most expensive to the least. This little jewel is the best kept mascara secret ever! Lifts and separates lashes with no clumping, and did you see this price?? Trust me, this is a must have for any make-up collection. You absolutely can't go wrong with this!" —Amazon Customer

    Get it from Amazon for $4.99+ (also available in a three-pack).

    37. An alarm clock that gradually mimics the sunrise because no one out there wants to be woken up from their peaceful slumber to a shocking *BEEP* at full volume out of nowhere!

    Promising reviews: "Considering some of these clocks can run well over $100, the $42 I spent on this was a great investment. I had really been struggling with getting my kids (five and six) up in the morning for school, having to go in every couple of minutes, starting out sweet and loving and ending with me being a complete psychopath before they would actually get up. I have the light set to start getting brighter about 20 minutes before wake up and the alarm, which we have set to bird noises (a lot less annoying than the beep of a regular alarm), starts at wake-up time. Overall, it's a very nice, peaceful transition. Best of all, since the purchase, I haven't even had to walk into my kid's rooms to get them up, not even once." —Lucky1112

    "My daughter is a very deep sleeper, which makes waking her for school an absolute chore. We have tried many alarms in the past. They would just go off until I went up to turn them off. I began to think nothing would ever wake her! I decided to try this alarm clock in the hopes that I would no longer have to allot 30 minutes every morning to trying to wake her. We have had this clock for about two weeks now and I have not needed to go up to wake her since its arrival!! I cannot tell you how shocked I am at how quickly it worked. This is an amazing product!! Thank you so much for helping my 8-year-old become more independent." —Katelyn Whittier

    Get it from Amazon for $33.98+ (available in two finishes).

    38. A car vent dip clip so you don't have to worry about fumbling around or spilling while trying to dip fries or nuggets into your fave sauces.

    reviewer dipping fry into sauce that's placed in the dip clip and attached to car vent
    reviewer showing two french fries in a container of dipping sauce attached to the car vent

    Saucemoto is a small business founded in 2017 with a goal of designing and manufacturing world-changing products.

    Promising reviews: "Where have these been all my life?!?! These are the BEST! Idk how many times me or my kids have dropped sauces while in the car and had a mess to clean up. These take all that hassle away. I gave one to my daughter, and her friend asked her, 'Where does your mom find all the cool stuff?'" —may

    "These work so well! No more cringing when I give my kids ketchup in the car! The removable cup that comes with it perfectly holds ketchup from the squeeze packets, and with or without the removable cup, it perfectly holds condiment cups from fast food! I'm getting more to gift to my family! They all comment about how awesome they are when they ride in my car!" —MammaOfTew

    Get a pack of two from Amazon for $9.99+ (available in three colors and also available as a four-, five-, six-, or 10-pack).

    39. A versatile chop, slice, and dice unit because why would you want to hand chop onions just to get uneven pieces while also crying?! With this gadget you will drastically cut down on meal prep time.

    a reviewer's chopping unit next to the various interchangeable blades
    a reviewer's diced celery in the chopping unit

    This unit comes with three interchangeable chopping blades, three grater blades, and two slicer blades. It also comes with holding containers to house all the blades, a cleaning fork, and a safety holder.

    Promising review: "I have arthritis so slicing and chopping have become so painful for me. This device made short work of all the chopping for our Thanksgiving dressing. I read the directions and watched a couple of YouTube videos to get a clear understanding of how the chopper works and how to best prepare onions, celery etc. for chopping. I finished all the chopping in record time, and my hands were pain free. This device gives me uniform dices — something a food processor can't do." —Charis

    Get it from Amazon for $22.50.

    40. A jar of Museum Gel so you don't have to worry about your cat, dog, or kid knocking over your framed photos whenever they play a little *too* rough.

    gif of model taking a piece of museum gel, rolling it into a ball, and sticking it on the bottom of a wine glass
    reviewer's blue and pink glass sculpture on display on a floating shelf

    See why one TikTok reviewer with small children loves it here

    Each jar is good for up to 300 uses. To use, just grab a bit of gel, roll it into a ball, and stick it to the bottom of any item you'd like to protect. It's removable, reusable, and won't ruin your furniture. Plus, some reviewers say it's great for keeping things like cabinet and drawer liners from sliding around.

    Promising review: "I got this because we have several anime figures and Nintendo Amiibos we keep on our desks and TV stands. Our cats like to knock them off the table so I got this museum wax to help prevent that. It works fantastic and when we moved our figures around it was incredibly easy to remove and reapply. Additionally, a piece the size of a skittle is all you need for one figure, so it goes a long way and will be a long time before you ever run out." —Bryce

    Get it from Amazon for $13.10.

    The reviews used in this post have been edited for length and clarity.